The Government of India’s GST 2.0 reforms have sent a wave of cheer across the automobile sector, and the biggest winners are luxury car buyers. With the revised tax structure coming into effect from 22nd September 2025, several luxury brands including Mercedes-Benz, BMW, Audi, Jaguar Land Rover, and Jeep have slashed prices on their popular models.
Some models are now cheaper by over ₹30 lakh, making them far more attractive for buyers during the festive season. Let’s take a detailed look at the model-wise list of price reductions across luxury brands.
🚘 Mercedes-Benz Price Cuts Under GST 2.0
Mercedes-Benz has passed on significant benefits to its customers, with reductions ranging from ₹2.6 lakh to ₹11 lakh across popular sedans and SUVs.
- Mercedes-Benz A 200 – Cheaper by ₹2.6 lakh
- Mercedes-Benz C 300 – Cheaper by ₹3.7 lakh
- Mercedes-Benz GLA – Cheaper by ₹3.8 lakh
- Mercedes-Benz GLC – Cheaper by ₹5.3 lakh
- Mercedes-Benz E-Class LWB – Cheaper by ₹6 lakh
- Mercedes-Benz GLE – Cheaper by ₹8 lakh
- Mercedes-Benz GLS – Cheaper by ₹10 lakh
- Mercedes-Benz S-Class – Cheaper by ₹11 lakh
This makes the S-Class and GLS much more competitive against rivals like BMW’s 7 Series and X7.
🚘 BMW Price Cuts Under GST 2.0
BMW has announced reductions across its sedan and SUV lineup, with the BMW X7 receiving the biggest benefit of ₹8.9 lakh.
- BMW 2 Series Gran Coupe – Cheaper by ₹1.6 lakh
- BMW 3 Series LWB – Cheaper by ₹3.4 lakh
- BMW 5 Series LWB – Cheaper by ₹4.1 lakh
- BMW X1 – Cheaper by ₹1.8 lakh
- BMW X5 – Cheaper by ₹6.6 lakh
- BMW X7 – Cheaper by ₹8.9 lakh
These reductions are expected to boost BMW’s SUV lineup sales in India, especially the X5 and X7, which are highly popular among luxury SUV buyers.
🚘 Audi Price Cuts Under GST 2.0
Audi India has also joined the bandwagon, offering GST benefits up to ₹7.83 lakh.
- Audi A4 – Cheaper by ₹2.64 lakh
- Audi A6 – Cheaper by ₹3.64 lakh
- Audi Q3 – Cheaper by ₹3.7 lakh
- Audi Q5 – Cheaper by ₹4.55 lakh
- Audi Q7 – Cheaper by ₹6.15 lakh
- Audi Q8 – Cheaper by ₹7.83 lakh
This price cut makes the Audi Q8 one of the most competitive premium SUVs in the luxury space.
🚘 Jaguar Land Rover (JLR) Price Cuts Under GST 2.0
Jaguar Land Rover (JLR) has announced the highest price reductions across its lineup, with some models becoming cheaper by a whopping ₹30.4 lakh.
- Range Rover – Reduced by ₹4.6 lakh to ₹30.4 lakh (depending on variant)
- Land Rover Defender – Reduced by ₹7 lakh to ₹18.6 lakh
- Land Rover Discovery – Reduced by ₹4.5 lakh to ₹9.9 lakh
With this move, JLR is expected to gain a strong push in the ultra-luxury SUV market in India.
🚘 Jeep Price Cuts Under GST 2.0
Jeep India has also passed on GST 2.0 benefits to its customers, making its SUVs more accessible.
- Price cuts of up to ₹4.8 lakh across the lineup
- Maximum reduction seen on the Grand Cherokee
This puts Jeep in a better position to attract buyers looking for rugged SUVs with luxury appeal.
📌 Final Thoughts
The GST 2.0 reforms have made luxury cars significantly more affordable in India, with reductions ranging from ₹1.6 lakh to over ₹30 lakh. With the festive season around the corner, automakers are expected to see a strong surge in bookings.
For buyers, this is perhaps the best time to bring home a luxury car, as the combination of GST benefits and festive offers ensures unmatched value.